Jack Mason

Jack Mason sought to elevate its online presence by refining the user experience and improving the visual appeal of their website. The goal was to create a more streamlined and intuitive layout, making it easier for customers to explore and find the products they love.

While the original Collection page featured all products in a single view, we saw an opportunity to enhance both the design and user experience. By introducing a curated slider of featured collections beneath the hero image, we not only improved the visual hierarchy of the page but also made product navigation smoother. The filter remained in place as a best practice, allowing users to still easily refine their search.

This subtle change resulted in a more polished, brand-aligned layout while providing a user-friendly, upgraded browsing experience.